When it comes to sports-centered fashion statements, basketball sneakers are king.
New Era baseball caps, however, can't be far behind when it comes to ubiquity. The 59/50 caps are a part of everyday life, whether it's for someone supporting their local nine or someone looking to complete an outfit.
Because people wear the hats for a variety of reasons, I had always wondered what the top 10 best-selling caps list looked like. After all, this isn't like the best-selling NFL jersey list, which is largely dominated by success on the field. A different set of factors including colors, street influence and pop culture references can shoot a hat into the best-selling category.
Our friends over at Cardboard Connection recently obtained a list of the 10 best-selling New Era caps in 2011 , which we confirmed with the company. Before we get to the top 10, a couple of thoughts about the teams that aren't listed.
• The most conspicuous absences are two classics: The Chicago Cubs and Detroit Tigers didn't make the top 10. While it's easy to figure why Cubs sales have sagged, the Tigers won a division title in 2011 and still have that Kid Rock/Eminem/Ty Cobb street cred. Maybe the addition of Prince Fielder will push them into the field next year?
• On-field success also didn't translate to bigger sales for the Texas Rangers or Milwaukee Brewers. I've never been a big fan of the Rangers "T," but you would have figured that two straight World Series trips and playing in such a populated market would've made a difference. As for the Crew, they keep drawing 3 million to Miller Park every year and it seems like everyone's wearing the old ball-and-glove cap each time I visit.
• We don't have access to the least-selling hats, but that would be an interesting list to view. I'd also be interested in knowing how team merchandisers view a spot at the bottom. Does that translate into uniform and logo changes?
OK, on to the 10 best-selling New Era hats for 2011:
Posted under mlb
This post was written by Yahoo! Sports - MLB - New York Yankees News on May 4, 2012
Tags: Basketball Sneakers, Chicago Cubs, Cobb Street, Conspicuous Absences, Detroit Tigers, Fashion Statements, Field Success, Merchandisers, Miller Park, Milwaukee Brewers, New Era Baseball Caps, New Era Baseball Hats, New Era Caps, New Era Hat, Nfl Jersey, Pop Culture References, Prince Fielder, Straight World, Texas Rangers, Ty Cobb